Getting Started
Quickstart The BELL Framework Creating an Agent Knowledge Base
Channels
Voice Configuration WhatsApp Setup Unified Inbox
Launch & Learn
Evaluating Agents Analytics
Pricing
Enterprise Plans
Resources
API Reference Contact Support

Build agents with CallAI

Meet your AI-powered omnichannel agent. CallAI helps businesses automate conversations across voice, WhatsApp, SMS, and Email. Your agent can answer questions, engage customers, and streamline operations—so you can focus on what matters most.

Quickstart Guide

Create your first agent, connect a number, and be up and running in 5 minutes.
Developers & API

Integrate CallAI directly into your platform using our REST API and Webhooks.

The BELL Framework

CallAI organizes the entire agent lifecycle around the BELL loop—Build, Evaluate, Launch, and Learn. This is the operating system behind every polished experience we deliver: a repeatable rhythm that helps teams move from idea to world-class conversations without losing speed or quality.

Build

Design and integrate voice and chat agents. Define, connect, and shape behavior in a clear, reviewable flow. Keep logic predictable so your team can trust every path.

  • Call Flow Designer: Drag and drop logic to build conditional routing and automated actions.
  • Knowledge Base: Upload PDFs, connect your website, or enter plain text to teach your agent your business logic.
  • Custom Voices: Choose from our diverse voice catalog specific to global and African accents, or clone a custom brand voice.

Evaluate

Simulate and evaluate before going live. Run realistic conversations in safe environments, validate flows end-to-end, and add checks that reflect your domain and compliance needs.

  • Interactive Simulation: Call the agent directly from the dashboard to pressure-test edge cases.
  • Conversation Logs: Review full transcripts and sentiment scores prior to going live.

Launch

Deploy and scale with confidence. Govern rollouts, trace behavior with execution logs, and manage releases. Integrate cleanly into your applications and systems.

  • Number Assignment: Point a CallAI phone number or WhatsApp Business profile to your agent.
  • Seamless Integrations: Connect with Salesforce, HubSpot, or custom webhooks out-of-the-box.

Learn

Monitor and improve continuously. Close the loop with insights, spot gaps, and refine flows. Track usage, performance, and outcomes to keep quality high over time.

  • In-Depth Analytics: Call volumes, handle times, resolution percentages.
  • Auto-Summaries: Every conversation yields structured insights you can export to CRM.

Creating an Agent

To create an agent:

  1. Log into your CallAI dashboard.
  2. Navigate to Agents from the side menu.
  3. Click Create New Agent.
  4. Select the channel (Voice, WhatsApp, or Omnichannel).
  5. Provide an initial prompt describing the agent's persona and constraints.
  6. Link your configured Knowledge Base for precise answers.

Enterprise Plans

For high-volume operations, CallAI offers Enterprise tiers with dedicated onboarding, integrations and higher usage caps. The setup cost is a one-time CAPEX; monthly usage is agreed with our sales team.

Tier Setup Cost (CAPEX) Minute Cap / Month Hour Cap / Month Includes
Enterprise – Mini ₦3,500,000 1,500 minutes 25 hours Dedicated onboarding, custom workflows, integrations, API access, multiple agents
Enterprise – MidiRecommended ₦7,000,000 4,500 minutes 75 hours Everything in Mini + advanced automation
Enterprise – Maxi ₦14,000,000 18,000 minutes 300 hours All integrations, SLA guarantee
Enterprise – Custom Custom / “Fully tailored” Unlimited Uncapped Bespoke, white-label option, all integrations, SLA

Minute caps are simply the hour caps × 60 (1,500 / 4,500 / 18,000 minutes). Enterprise – Custom sits outside the cap structure entirely as an uncapped, bespoke tier. Contact sales to discuss monthly usage and onboarding.